How to Calculate Your Freelance Hourly Rate

Short answer: Add your desired annual pay and annual business expenses, apply a profit margin if you want a buffer, then divide by realistic billable hours for the year (hours per week × weeks you actually bill). Do not divide a salary by 2,080 unless you truly bill every working hour.

The pricing formula (plain language)

  1. Choose a desired annual salary (take-home goal before you layer taxes separately).
  2. Add annual business expenses (software, insurance, equipment, contractors).
  3. Optionally add a profit margin percentage so the business keeps a cushion.
  4. Estimate billable hours per week and weeks per year after vacation and admin time.
  5. Divide the annual target by total billable hours.

That is exactly what the Hourly Rate Calculator does in your browser. It is pure pricing math from your inputs — it does not apply IRS tax tables.

Why freelancers undercharge

  • Assuming 40 billable hours every week
  • Forgetting non-billable sales, proposals, and bookkeeping
  • Ignoring expense load that an employer would have covered

FAQ

Does this include self-employment tax?

No. This guide and calculator stay on pricing inputs you provide. Tax set-aside and Schedule SE tools remain gated until licensed CPA/EA review.

Should I quote hourly or project?

Use hourly as a floor, then consider project pricing or value-based pricing when scope is clear.

Informational only — not financial advice. Disclaimer.